What does this perfume smell like?

This fragrance features Freesia and Lotus Flower. as top notes, Musk and Jasmine. as heart notes, and Vanilla and Sandalwood as base notes.

What olfactory family does this fragrance belong to?

It belongs to the Floral olfactory family, specifically the Musk subfamily.

Is this fragrance vegan and cruelty-free?

Yes, this fragrance is both vegan and cruelty-free.

divain.954

Inspired by Kayali Musk 12 100 mL

divain.954

In stock

£11.99

£11.99 £29.95

Discover the delicate charm of divain.954, a unisex fragrance belonging to the Floral Musk family that feels like a soft embrace on a bright morning. This scent is remarkably clean, airy, and luminous, making it the perfect companion for the blossoming days of spring. If you appreciate fragrances that whisper rather than shout, this blend offers a sophisticated and intimate aura that enhances your natural skin scent with a touch of modern elegance. It is an ideal choice for daily wear when you want to feel refreshed, polished, and effortlessly chic during your morning routines or casual brunch dates.

The olfactory journey begins with a transparent and watery opening where lotus flower meets the gentle spice of freesia, creating an immediate sensation of purity. As the fragrance settles on your skin, the heart reveals its true character through a creamy musk and the timeless allure of jasmine. This transition feels velvety and smooth, evolving from a floral dew into a more comforting and rounded experience. The composition finds its lasting depth in a base of warm vanilla and sandalwood, which provides a subtle sweetness and a woody foundation that lingers beautifully without ever feeling heavy or overwhelming.

With a moderate intensity and a soft, lingering trail, divain.954 is designed for those who seek a versatile and soothing signature scent. It offers a reliable duration that stays close to you, creating a private cloud of serenity that lasts throughout the day. This fragrance is perfect for someone who values understated luxury and wants a reliable, long-lasting floral musk that complements any outfit with a sense of calm confidence. Whether you are heading to the office or enjoying a walk in the park, its balanced notes ensure you always leave a trail of gentle, floral sophistication.

INGREDIENTS: ALCOHOL DENAT, FRAGRANCE (PARFUM), AQUA (WATER), HEXAMETHYLINDANOPYRAN, HYDROXYCITRONELLAL, ALPHA-ISOMETHYL IONONE, VANILLIN, BENZOPHENONE-3, BHT, COUMARIN, LINALOOL, CI 19140.

*We frequently review and update the ingredient lists, so they may differ from the online description.We advise reading the label on the physical product to confirm that the content is suitable for you.

UK Standard Delivery

Delivery in 2-3 Working days

FREE over £29.99

UK Standard Delivery

Delivery in 2-3 Working days

£4.99

UK Express Delivery

Next Working Day

£6.99

14-day returns, no questions asked.

Every fragrance comes with a free matching sample attached to the box.

Try the sample first.
Love it? Keep the full-size bottle.
Not for you? Return the unopened bottle for a refund.

The sample is our gift to you, keep it even if you return the perfume!
⚠️ Important: To be eligible for a return, the perfume box must remain sealed in its original film.

More information in our Refund Policy

The honest price comparison

Musk 12 Kayali

100ml

£ 98.0 GBP

divain.954

100ml

£11.99

£11.99 £29.95

Lotus flower, jasmine and vanilla representing the olfactory notes of the perfume.

SCENT NOTES

Opening

Freesia and Lotus Flower.

Heart

Musk and Jasmine.

Base

Vanilla and Sandalwood

SCENT GUIDE

Scent Family

Floral Musk

Season

Spring

Gender

Woman
Man
Genderless

Intensity

Soft

From the same inspiration

Customers praised this fragrance as an "amazing dupe" that delivers impressive results. Shoppers described it as "stunning" and expressed high satisfaction with the product's ability to replicate a premium scent at an accessible price point.

5 stars: 26 (67%)
4 stars: 7 (18%)
3 stars: 3 (8%)
2 stars: 1 (3%)
1 star: 2 (5%)

This fragrance wasn’t for me at all! It most definitely gave old lady. I was very disappointed.

Olor a limpio.

Muy sutil con un olor a limpio q enamora. Lo mejor para después de una buena ducha.

Ciao Anabel!

Grazie mille per la tua recensione entusiasta! Siamo felici che tu abbia trovato il nostro profumo così delizioso e fresco, perfetto per dopo una buona doccia.

Equipo divain.

Muy bien

Kayali

È un floreale delicato che ricorda le fragranze da adolescenti un po dolce tipo zucchero filato ma molto delicata

Cara Alice,

Ci dispiace sapere che la fragranza non ha soddisfatto le tue aspettative. Ti ringraziamo per il tuo feedback, che ci aiuterà a migliorare continuamente le nostre offerte.

Equipo divain.

Simplement sublime !

Simplement sublime ! Il sent merveilleusement bon et tient toute la journée

Ciao Ludovic!

Grazie mille per la tua recensione entusiasta! Siamo felici che tu abbia apprezzato il nostro profumo e che duri tutto il giorno.

Equipo divain.

Muschio floreale delicato

Buonissimo, buona durata, è un 4 stagioni splendido. Puoi portarlo ovunque in quanto mai fuori posto. Dal supermercato alla cerimonia. Ottimo profumo.

Cara Simona,

Grazie mille per la tua recensione entusiasta! Siamo felici che tu apprezzi il nostro profumo divain.954 e la sua versatilità. È sempre un piacere sapere che i nostri clienti trovano il profumo perfetto per ogni occasione!

Equipo divain.

Honnêtement le parfum a une forte odeur d'alcool et sent pas vraiment bon

Honnêtement le parfum a une forte odeur d'alcool et sent pas vraiment bon.

Bonjour ,

Merci pour votre message.

Nous souhaitons vous informer qu'en parfumerie, il est normal de percevoir une note alcoolique dans les premières secondes après l'application. L'alcool agit comme véhicule du parfum et sa fonction est de faciliter la diffusion des notes aromatiques. Cette sensation initiale s'évapore généralement rapidement, laissant place à la sortie réelle du parfum.

Si le parfum est senti directement à partir du vaporisateur ou très près de la peau après application, la perception de l'alcool peut être plus intense. C'est pourquoi nous recommandons de pulvériser à quelques centimètres de distance et d'attendre quelques secondes pour que le parfum évolue correctement.

This one is very good

This one is very good for fall or winter and I’m loving the longevity! Great customer service!

LOVE!!!

The fragrance is so close to the original. . . it is amazing!

Nice light white musk smelling

Nice light white musk smelling fragrance

Beautiful and light very much

Beautiful and light very much a skin scent

Gorgeous scent, fast delivery, great packaging… i just wish it had more longevity!

So good

Light but really projects. Very very similar to kayali musk 12!

Amazing scent! I’ve never smelled

Amazing scent! I’ve never smelled Musk 12 before however this smells amazing. It’s the everyday scent I’ve been looking for. Clean and sweet

Beautiful fresh & lighly sweet musk scent that would be great for layering or worn alone. Unfamiliar with the OG but wanted to get my nose on this inspo && it was worth it. Packaging, shipping, quality & prices are excellent from Divain.

El aroma se acerca mucho

El aroma se acerca mucho al original.

no he podido oler el

no he podido oler el original asique no se si son iguales de olor, pero no me ha gustado el olor

Maravilhoso!

Uma ótima op:u00e7:ão para quem gosta de perfumes musky, super fresco, boa proje:u00e7:ão inicial e durabilidade ok. Ótimo dupe do Kayali Musk 12, maravilhoso!

I love it Definitely was

I love it Definitely was a great decision. Great perfume.

Smells exactly like musk 12

Smells exactly like musk 12 with a slightly stronger projection. I was also very pleasantly surprised by the packaging and quick shipping! The packaging is so classy and durable, perfect for everyday use.

Soft and sweet. A favorite

Soft and sweet. A favorite of mine

Smells great doesn't last as

Smells great doesn't last as long as I would like

Es un buen perfume pero

Es un buen perfume pero no es el tipo de almizcle que busco

This smells just like kayali musk! I’m in love!

Meh

Doesn’t smell like musk 12. The opening is very similar to musk 12 but the dry down it has a sharp note that I don’t like. Had high hopes for this but it didn’t deliver on me

We welcome your feedback. We are sorry to hear that your experience was not completely satisfactory. We are working to improve all our products.

Smells good, but has no

Smells good, but has no staying power

I was suororized

So delicious smells identical and lasssst waaaaaaay longer. You don’t need to spray it as much as the original. Thank you

Love this!

Smells like Kayali musk and lasts long.

Not ever buying Musk 12 again!

I was looking for a great dupe for Musk 12 because it's discontinued and selling for an exhorbent amount of money online. Well, I definitely found one with Divain! This is Musk 12, but slightly more orangey and aldehidic. Powdery, soft and sweet. This is a great everyday wear perfume that makes you smell so lovely without trying too hard. This is definitely satisfying my craving for Musk 12. A great bonus about this scent is that is lasts wayyyyy longer than Musk 12, and you can smell it coming off of you, whereas Musk 12 lasts for an hour (if that) and you can only smell it when you put your nose to it. If they ever bring Musk 12 back, I won't be buying it because honestly, Divain's version is better. So satisfied with this company. (Put 4 stars for the scent match because it is slightly slightly different)